Top 5 Drawing & Coloring Apps Performance in Latin America, Q3 2023

In the third quarter of 2023, Drawing & Coloring applications saw varied performance across Latin America on a unified platform. Here’s a closer look at how the top five apps fared in terms of downloads, revenue, and weekly active users.

Color by Number：Coloring Games from Wildlife Studios experienced significant fluctuations in downloads, peaking at 138K in the week of July 24. Revenue remained relatively stable, with a slight increase in the week of August 7, reaching approximately $18.5K. Weekly active users saw a notable rise, peaking at 426K in the week of July 31 before stabilizing around 208K by the end of the quarter.

Colorfy: Coloring Book Games, also from Wildlife Studios, witnessed a massive spike in downloads, hitting 374K in the week of July 24. Revenue remained consistent, averaging around $5.9K per week. The app's weekly active users peaked at 857K during the same week of July 24, eventually settling at 352K by the end of September.

Kids Drawing Games 6 year olds by Bini Bambini Academy showed a downward trend in downloads, starting from 231K in late June and dropping to 31K by the end of September. Revenue experienced a slight decline, averaging around $4.5K per week in the latter part of the quarter. Weekly active users followed a similar downward trend, decreasing from 372K to 85K over the quarter.

Disney Coloring World from StoryToys Limited had a steady performance in revenue, averaging around $3.9K per week. Downloads were relatively low, peaking at 29K in early July and ending the quarter at 10K. Weekly active users saw a peak of 43K in early July, with a slight decline to 24K by the end of September.

Adult Coloring Book - Pigment by Pixite Inc. showed stable revenue trends, averaging around $3K per week. Downloads fluctuated between 2K and 3K, while weekly active users remained fairly consistent, peaking at 3.8K in late August and ending the quarter at 3.3K.

These insights are based on data from Sensor Tower. For more detailed analysis and further insights, visit Sensor Tower.